Turtle partnered with Americaneagle.com to drive alignment and momentum across a connected set of ecommerce, ERP, CRM, and marketing initiatives. This session will show how Turtle's leadership team turned a defined set of priorities into a practical roadmap focused on measurable near-term progress, ROI visibility, and phased execution.
You will see how stakeholder workshops, site audits, backlog prioritization, and business-case framing created clarity, built internal alignment, and defined funded next steps. This session is designed for organizations managing multiple technology initiatives and building the business case for where to invest first.
